These Amazon Echo Frames Smart Sunglasses Are 61% Off Before Prime Day

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Prime Day 2025 is here from Tuesday, July 8 to Friday, July 11, and Lifehacker is sharing the best sales based on product reviews, comparisons, and price-tracking tools. 

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New to Prime Day? We have a primer on everything you need to know.

Amazon’s 2025 Prime Day sale starts tomorrow, but the company is already serving up a huge discount on its Echo Frames smart sunglasses. The audio-first shades are on sale for $129.99, down from a list price of $329.99, so it’s a significant bargain—and you can snap ’em up now.

Amazon Echo Frames (3rd Gen)

$269.99
at Amazon

Get Deal

Get Deal

$269.99
at Amazon

I always look at price histories to confirm that Prime Day prices are really bargains, and this one definitely is. This is the lowest price these glasses have ever sold for on Amazon since they launched in 2023. Check out the price chart:

Credit: Keepa

Along with letting you make and take calls and send texts without whipping out your phone, Echo Frames are integrated with Amazon’s infrastructure, so you can play music and podcasts from Amazon’s services with a simple, “Hey Alexa, play…” and use them to control all your Amazon smart home devices too, all without using your hands. They’re also a decent pair of sunglasses, with UV400 protection, polarized lenses, and four frame styles to suit your sartorial needs.

Looking for something else? Retailers like Walmart, Best Buy, and Home Depot have Prime Day competition sales that are especially useful if you don’t have Amazon Prime.

• Walmart’s Prime Day competition sale begins at midnight on July 8 and will include deals up to 50% off. It’s an especially good option if you have Walmart+. 

• Best Buy’s Prime Day competition sale, “Black Friday in July,” runs through Sunday, July 13 and has some of the best tech sales online. It’s an especially good option if you’re a My Best Buy “Plus” or “Total” member.

• Home Depot extended their 4th of July sale through at least July 9, competing with some amazing deals of their own. It’s an especially good option if you’re looking for power tools, appliances, or outdoor equipment.