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Amazon Big Deal Days is coming October 7-8, and Lifehacker is sharing the best sales based on product reviews, comparisons, and price-tracking tools before it’s over.
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New to Prime Day? We have a primer on everything you need to know. Sales are accurate at the time of publication, but prices and inventory are always subject to change.
It’s October, which means it’s time for another Prime Day sale. Unlike July, which had four straight days of deals, Amazon is opting for a traditional two-day sale this month: Oct. 7 and Oct. 8. During these “Big Deal Days,” there are a ton of deals on devices across the tech spectrum. But just because something is discounted doesn’t make it a good deal, so I’ve reviewed Amazon’s offerings to find the best deals on technology.
The best Prime Day deals on laptops
If you’re in the market for a new laptop, there are some great Prime Day deals this October, particularly for MacBooks:
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M4 MacBook Air (13-inch): $799 at Amazon (was $999): If you need a new laptop, few options out there are going to offer a better value than the M4 MacBook Air. At $800 for Prime Day, you get the capable M4 chip with 16GB of RAM. Unless your work involves professional graphics or requires significant processing power, this setup will likely get the job done for years to come.
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M4 MacBook Air (15-inch): $989 at Amazon (was $1,199): This is essentially the same machine as the 13-inch M4 MacBook Air, just larger. If you need the extra screen real estate and don’t mind paying the extra $190, this is a great price for this MacBook.
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M4 MacBook Pro (14-inch): $1,399 at Amazon (was $1,599): I don’t think this MacBook is for everybody, but I do think it’s for anyone who wants “pro” features at a decent price. This is the same M4 chip as in the Air, but with the Pro, you get a higher-quality mini-LED display, HDMI port, SD card slot, an extra USB-C port, and 512GB of storage. Is that worth the extra $600 over the 13-inch Air? Probably not for most people. But if you’re really interested in the “best” MacBook design Apple has to offer, this would be the way to go.
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Microsoft Surface Laptop: $799 at Amazon (was $999): If you’re looking for a MacBook-like experience, but with a Windows machine, Microsoft’s Surface laptop might be the move. The Surface offers a touchscreen display in a compact package, with 16GB of RAM, a 256GB SSD, and a Snapdragon X Plus ARM chip.
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Alienware 16 Aurora: $1,179.99 at Amazon (was $1,399.99): Dell’s gaming laptop line, Alienware, has some deals for Prime Day. For $1,180, you can get a 16-inch laptop with an Intel Core 7-240H chip, 16GB of RAM, RTX 5060, and a 1TB SSD. There are also other deals on more powerful Alienware laptops.
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Galaxy Book5 Pro: $1,199.99 at Amazon (was $1,699.99): Samsung’s 16-inch Galaxy Book5 is heavily discounted this Prime Day. This model features a 2880×1800 120Hz touchscreen display, powered by an Intel Core Ultra 7 CPU, 16GB of RAM, and a 1TB SSD.
The best Prime Day deals on tablets and e-readers
For tablets this Prime Day, I’m focusing on a couple of recommendations in two categories: iPads and e-readers.
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iPad (A16): $279 at Amazon (was $349): The best iPad for most people is at a great price for Prime Day. You can pick up this 11-inch iPad for as low as $279; however, you may want to consider a model with more storage. The 256GB model is currently 16% off at $379, and if you think you’ll need that extra storage, it’ll be worth that $100 extra in the long run.
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iPad mini: $379 at Amazon (was $499): This is my favorite iPad Apple makes, mostly because it’s so fun. The mini is small but mighty, capable of doing everything you expect an iPad to do in a tiny form factor. You can get one for as low as $379 for Prime Day, but again, you might feel limited by the 128GB storage size. Consider grabbing the discounted 256GB model for $479, down from $599.
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Kindle Colorsoft: $199.99 at Amazon (was $249.99): While not a traditional tablet, Kindles remain among the best e-readers you can buy. The Colorsoft comes with the added benefit of a color display, which is especially useful for reading graphic novels.
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Boox Palma 2: $269.99 at Amazon (was $299.99): If you’re willing to spend a bit more on an e-reader, you can’t really go wrong with the Boox Palma 2. It’s a favorite of Lifehacker editor Joel Cunningham, in part because it combines the convenience of Android with the e-ink display typically found on an e-reader. You can download whatever reading app you want onto this device, but its limitations mean you won’t want to bother with distracting apps as you would with a smartphone.
The best Prime Day deals on phones
Amazon isn’t focusing on smartphones this year, so this isn’t the retailer to turn to if you’re looking for a discount on a new phone. Still, if you’re in the market for a new Pixel phone, there are two deals here to check out:
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Google Pixel 9: $549 at Amazon (was $799): This is Google’s 2024 flagship smartphone, and while the Pixel 10 is also available, you’ll save $100 by going with the previous-gen. Last year, our editor Michelle Ehrhardt thought the Pixel 9 was so good, you didn’t need the Pro.
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Google Pixel 9 Pro XL: $749 at Amazon (was $1,099): That said, if the Pro is more your speed, the Pixel 9 Pro XL is also on sale for Prime Day. You can save 32% on this phone, which comes with a larger higher-quality display, extra RAM, and a higher-resolution camera.
The best Prime Day deals on smartwatches
![Apple Watch Series 10 [GPS 46mm case] Smartwatch with Rose Gold Aluminium Case with Light Blush Sport Band - M/L. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant](https://lifehacker.com/imagery/product/07cX5LQKi0ss34ZU1KsnNE1/hero-image.fill.size_autoxauto.v1730292799.jpg)
There are several smartwatches on Amazon’s Prime Day deals list, but many of the advertised sales are for watches that I wouldn’t necessarily recommend. Instead, stick to deals from reputable brands, like some of the following:
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Apple Watch Series 10: $309 at Amazon (was $429): Apple’s latest smartwatch, the Apple Watch Series 11, is great. Last year’s model, the Series 10, is also great, and it’s currently available for anywhere from $80 to $90 less. If you’re okay missing out on hypertension alerts and 5G connectivity, the Series 10 is the way to go.
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Apple Watch SE (2nd Gen): $169.99 at Amazon (was $249): If you’re looking for a simple Apple Watch that can do the core things an Apple Watch is supposed to do, 2022’s Apple Watch SE is a great pick—when you consider the Prime Day sale. Apple released a newer model of the SE this year, but the SE 2 is currently $79 less.
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Pixel Watch 3 (41mm): $170.99 at Amazon (was $249.99): If you have an Android device, especially a Pixel phone, the Pixel Watch 3 is a great buy. The 41mm is the most affordable option here, but both wifi-only models are $70 off for Prime Day. Similarly, the LTE models are each $100 off. The 41mm LTE watch, for instance, is $249.
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Galaxy Watch Ultra: $534.99 at Amazon (was $649.99): While Amazon has a number of sales on Samsung watches this year, the Galaxy Watch Ultra has the biggest discount. The titanium gray color offers the steepest discount, but the watch’s other colors are down to $549.99.
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Galaxy Watch 7 (40mm): $199.99 at Amazon (was $249.99): If you’re looking for a simple yet capable Galaxy Watch, the last-gen option has the second-biggest savings among Samsung watches. You can save a bit on Samsung’s latest Galaxy Watch 8, for example, but compare its current discount of $314.98 to the Galaxy Watch 7’s $199.99. For Galaxy users who want to track workouts and stay up to date with notifications, the Watch 7 is a great deal.
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Garmin Venu X1: $699.99 at Amazon (was $799.99): As Lifehacker editor Beth Skwarecki explains, this is the first time Garmin’s Venu X1 watch is on sale. And it’s a great first sale, as Amazon has the watch discounted by $100. If you’re looking for an Apple Watch Ultra alternative that offers Garmin’s excellent exercise tracking tech, this might be a great option.
The best Prime Day deals on earbuds and headphones
This is one category where Amazon shines. You’ll find a number of great deals on typically expensive earbuds and headphones, including:
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AirPods Pro 2: $169.99 at Amazon (was $249): AirPods Pro 3 might be Apple’s latest and greatest “pro” earbuds, but they cost $250. The AirPods Pro 2, which are still excellent earbuds in 2025, cost $80 less this Prime Day. You’ll still get an outstanding audio experience, seamless connections across your Apple devices, and great ANC and transparency modes.
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AirPods 4: $89 at Amazon (was $129): For anyone that doesn’t want to commit to the price tag that comes with the “pro” moniker, AirPods 4 are also a great deal this Prime Day. You can pick up a pair for as low as $89, 31% off, but you can also get the AirPods 4 with Active Noise Cancellation for $119, 34% off.
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Google Pixel Buds Pro 2: $169 at Amazon (was $229): If you have an Android phone, especially a Pixel, you should consider the Pixel Buds Pro 2. These buds are currently $169, which is 26% off their MSRP, and offer great ANC in a lightweight package.
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Bose QuietComfort Bluetooth Earbuds: $129 at Amazon (was $179): Bose is known for its noise cancellation tech, so picking up a pair of their QuietComfort buds for their ANC is a good call. They’re also much cheaper than either Apple or Google’s pro earbuds, though they’re competitive with the AirPods 4 with Noise Cancellation. If you prefer a silicone-tip earbud, however, consider the Bose.
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AirPods Max (USB-C): $429 at Amazon (was $549): I love my AirPods Max, but they’re pretty difficult to recommend at their MSRP. When they’re 22% off for Prime Day, however, it’s a different story. $429 is still a hefty price tag for a pair of over-ear headphones, but if you’re fully committed to the Apple ecosystem, these headphones are fantastic. They sound great, work across all your Apple devices, and have exceptional ANC—perfect for frequent fliers.
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Sony WH-1000XM4 Headphones: $188 at Amazon (was $348): If I weren’t such a die-hard Apple fan boy, these would be the first headphones I’d pick up. Sony makes an excellent pair of over-ear headphones, and it’s a bonus that the price is so reasonable. If you don’t care about the Apple-exclusive features, you can’t do much better than the WH-1000XM4 for $188.
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Bose QuietComfort Bluetooth Headphones: $199 at Amazon (was $359): If you’re looking for Bose-level ANC, but prefer an over-ear experience, these headphones might be for you. Amazon currently has them 45% off for Prime Day.
The best Prime Day deals for gaming
Amazon doesn’t have a ton of great gaming deals for October Prime Day, but look hard enough, and you’ll find some interesting sales:
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Meta Quest 3S: $329 at Amazon (was $399.99): If you’ve been waiting to jump in on VR gaming, Prime Day might be your excuse. The 256GB Meta Quest 3S is currently 18% off, and comes with Batman: Arkham Shadow to boot. If you want to save even more, you could pick up the 128GB version for $249, which instead comes with Gorilla Tag.
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WD Black 2TB SSD for PS5: $180.49 at Amazon (was $251.99): Games these days take up a lot of storage, and our console’s built-in SSDs often don’t cut it. Rather than managing your PS5’s storage, you could pick up an expansion SSD. This one from WD Black adds 2TB of storage for just over $180, a 28% discount. If you need more or less storage, there are options for 1TB, 4TB, and even 8TB.
There are also some decent deals on console games right now, including:
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The Legend of Zelda: Tears of the Kingdom (Nintendo Switch): $62.90 at Amazon (was $69.99).
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Super Mario Odyssey (Nintendo Switch): $51.80 at Amazon (was $59.99).
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Death Stranding 2: On the Beach (PS5): $49.99 at Amazon (was $69.99).
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Elden Ring (PS5, PS4, Xbox Series X): $26.58 (Xbox) or $29.99 at Amazon (was $35.99 (Xbox), $39.95 (PS4) and $49.99 (PS5)).
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God of War Ragnarok (PS5): $29.83 at Amazon (was $69.99).
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Returnal (PS5): $29.99 at Amazon (was $69.99).
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Horizon Forbidden West (PS5): $29.83 at Amazon (was $69.99).
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Split Fiction (Xbox): $24.98 at Amazon (was $49.99).
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Life Is Strange: Double Exposure (Xbox): $23.74 at Amazon (was $29.99).
Looking for something else? Retailers like Walmart and Best Buy have Prime Day competition sales that are especially useful if you don’t have Amazon Prime.
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Walmart’s Prime Day competition sale runs from Oct. 6 at 7 p.m. ET through Oct. 12 and includes deals up to 50% off. It’s an especially good option if you have Walmart+.
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Best Buy’s Prime Day competition sale runs from Sept. 27 through Oct. 12, and has some of the best tech sales online. It’s an especially good option if you’re a My Best Buy “Plus” or “Total” member.
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Target’s Prime Day competition sale runs from Oct. 5 through Oct. 11, and it has deals going up to 50% off. You can become a Circle member for free.